Sherwin Williams

I have a few friends that work for Sherwin Williams. Paint the world. The product, is actually really good stuff. I like the company too. They seem very deserving of my business if a need calls for it. Looking to the retail paint world, I may not be in the position to ever buy paint more than once every few years, but I am impressed with the stores in Utah that I have had exposure too.

Unfortunately, outside of Sherwin corporate control they occasionally might have an employee who could possible make one mistake. Not that this should really ever reflect on the company as a whole, but sometime you just get a sour-duck who might not be up to par for a few minutes when making a judgment call. With my recent State Farm Insurance Review I know, and admit that it is somewhat of a rare case.

When State Farm got wind of my review, and found that is was on the negative side, they contacted me. Apologized for the bad service, asked for feed back, discussed the whole ordeal one more time. I may feel that they have failed in fixing the issue and have shown a lack of interest in actually doing anything to get me back to where I was before my wreck, but they did show some integrity and strength in calling me.

Companies can find out who is talking about them online through a variety of avenues. Google alerts is a popular way to know who is discussing a topic you want to follow. No doubt, every major corporation either has an internal department to pay attention to their online image (like State Farm does) or they can hire risk management companies to help out with the public relations side of things.

Apparently, when someone who’s I.P. registered at a Sherwin Williams corporate office got a notification of a friends post about car dealerships in Utah who merely briefly mentions Sherwin Williams as a point of reference where he was traveling, he came to the site to check it out. Publicly his display name is ‘ED’ and after obviously seeing that my friend’s post was harmless and had nothing to do with Sherwin, he decided to stay (slightly anonymously) criticize the blog because it somehow really cut him deep that there is someone out there who thinks differently than he does. Instead of doing damage control, he kind of did the opposite since his action and opinion weren’t actually anonymous. My apologies to my friends that work at Sherwin, but whoever is actually the user ‘ED’, is retarded and should go trolling the web on his own time under a different e-mail address and IP. His generic banter was pointless.

Now personally, I guess I really don’t care that much. So I don’t need to hear one of my friends disagreeing with me or trying to make some random point about how I am wrong or shouldn’t have written this. (hehe.. though just saying that I expect my comments may fill up). I think from an SEO perspective. Actually, most of my posts as of yet have really been to only serve an SEO purpose. Admittedly, I am a troll, hypocrite, and just a dumb search engine optimizer.

Sherwin Williams Paint

Comments

  1. PaintJunkie
    August 10th, 2007 | 4:57 pm

    Wow, you mean someone at Sherwin Corporate gets more than the neutered Hughes satellite connection to the SW Intranet that we get at the stores. He probably doesn’t even need to climb up on the roof in the winter to scrape the wet snow and ice off the dish in order to run a credit card transaction. Lucky.

  2. August 23rd, 2007 | 4:42 pm

    […] Many PR reps have been caught commenting on blogs when they didn’t want to be. In this specific case (previously linked to) the PR rep showed up on the blog and started insulting everyone. This is a really good way to make people hate you. […]

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